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Google Display Exam Practice Test Sample Questions:

1. Nancy would like to create a display ad for the Google Content Network, but she doesn't have
image-editing software. Which of the following is the recommended for Nancy to create a display ad for the Google Content Network?

A) Use the Display Ad Builder.
B) Use the Adobe Ad Builder.
C) Hire a designer to create the display ad.
D) Use a text ad.

2. Which bidding type is most suitable for driving traffic to a site with ads?

A) Cost-per-acquisition
B) Cost-per-thousand impression
C) Cost-per-visit
D) Cost-per-click

3. Jenny has created a masthead ad that allows users to click for a .swf video animation. YouTube, after reviewing her ad and .swf video has rejected the animation because the frames per second exceeds their requirements for the .swf video. What is the maximum frames per second YouTube allows for .swf animations that are launched through the masthead ad?

A) 45 frames per second
B) 24 frames per second
C) 60 frames per second
D) 30 frames per second

4. You want to create a watch page companion ad for an expandable YouTube video ad. What is the size of a watch page companion ad that YouTube requires for the expandable YouTube video ad?

A) 500x500
B) 950x500
C) 640x360
D) 300x250

5. Jen has created a YouTube advertisement for her company and she is now interested in reviewing her ad's performance over the past three weeks. She wants to examine a YouTube metric that will tell her how many times her promoted video ad has been played since it went live on YouTube.
What metric will Jen want to create a report for?

A) Clickthrough rate
B) Play rate
C) Clicks
D) Conversions

Solutions: