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Google Display Exam Practice Test Sample Questions:

1. Which one of the following statements best describes the relationship between the quality score and the cost-per-click of an ad in Google AdWords?

A) The higher a keyword's Quality Score, the lower the price you pay for each click and the better its ad position.
B) The higher a keyword's Quality Score, the higher the price you pay for each click and the better its ad position.
C) The higher a keyword's Quality Score, the higher the price you pay for each click and the higher the ranking of your ad over your competition.
D) The higher a keyword's Quality Score, the lower the price you pay for each.

2. What is the size of the expanded background image required for expandable click-to-play YouTube Video Ad?

A) 300x35
B) 50x50
C) 300x225
D) 950x500

3. You are a consultant to Mary's company for her Google AdWords account. Mary would like to target ads for YouTube, but she does not want to create a new YouTube account for advertising. Since you are the Google AdWords and YouTube advertising consultant, what advice would you offer to Mary in this scenario?

A) Mary will need to create a YouTube account for her company in order to purchase ads on Y ouTube.
B) Mary does not need to open a YouTube account; she can use her Google AdWords account to place certain ad types directly on YouTube.
C) Mary can use your YouTube account for her company in order to get her ads on YouTube.
D) Mary does not need to open a YouTube account as Google AdWords already appear on YouT ube.

4. Examine the image below:
Four areas of the image have been highlighted for your reference. In the image, what highlighted area is represented by the color green?

A) In video overlay
B) In stream video
C) Image ad
D) Banner ad

5. Examine the image below: What tool is being used in the image?

A) Dynamic Logic
B) YouTube Insight
C) Google AdWords Reporting
D) Google Analytics

Solutions: